Illustration · Character artwork
Boone Cutler
An illustrated character and brand assets for Boone Cutler: combat veteran, author of Callsign Voodoo and radio host.
Overview
Boone Cutler is a combat veteran, author and nationally syndicated radio host with an unmistakable look: red beard, dark glasses and the tattoos on his forearms. He needed artwork that carried that identity across his shows, books and socials.
Approach
We drew him as a clean vector character: the beard, the glasses and the crossed arms showing his “Take the pain” and “Send me” tattoos (Isaiah 6:8), in the green of his signature look. Head-and-shoulders versions, with and without the eyes showing through the lenses, work as avatars and marks at any size, alongside wider branding work.
Outcome
A character that is recognisably Boone at a glance, ready for profile images, merch, stickers, show graphics and print.
The character set: two head versions and the full figure
Take the pain. Send me.
